I’m a visionary brand marketer, editorial content creator, and nimble wordsmith with 8 years of experience helping brands bring their stories to life.

💫 Brand Whisperer: Excavating brand identities and bringing them to life is my bread and butter. I start with a canvas of customer research and employee insights, conduct a whirlwind of brainstorms and workshops, and deliver brand guidelines that are comprehensive yet lightweight, ensuring consistency without stifling innovation.

🔮 Content Alchemist: I’m excited by the challenge of articulating a vision and then doing the messy work of bringing it to life. I love creating content that engages and delights and have been part of large-scale photoshoots as well as self-produced paid social ads.

🔧 Process Architect: I specialize in pulling rabbits out of empty hats and building processes from scratch. I've taken SEO content strategies from absolute zero and turned them into powerhouse channels, launched a podcast, and built holiday strategies that marry stakeholder needs with customer insights.

LinkedIn